Why Videos Drive User Engagement

It’s time for another weekly video. Sorry about last week’s; I had a few done, looked through them, and didn’t like any of them. Sometimes you have to make a call between bad content and no content. Since my video skills are already on the low end, I figured we’d take a week off.

This one’s on a theme you’ve seen before, but I think I’ve got a good answer to a tough question. Well, it’s just a theory, but here BC Brown and I came up with it last week–by the way, did you read her guest blog, Ah Ha! Moments With Adult Diapers? We were just talking after a writers’ meet up, about how and why videos seem to drive more user engagement than audio or written media. .  .

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